Effective Website Development For Increasing SERP Ranking
Without good content on your website, people searching will find very little, and move onto another site or not even find your site. When adding content, do not forget to add the keywords in the text using keyword density. The more you add to content the more relevant the search engines finds your website. .
Link building is considered by some the second most effective step in search engine optimization (SEO) and adds value to the content by search engines. This being said, if your site is popular, many people will want to link to your site. Search engines track strength of the link by measuring page strength, external links on page, anchor text used in link, no follow tag, and length of time the link been on your website. Search engines give more strength to a link as time goes on. This strength can be tracked by page rank and is updated every few months with search engines. Remember never to buy or sell links as this is frowned on by search engines and will get you penalized.
Successful positioning higher on search engines can lead to more traffic for your website.
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